We believe that every journey should be a time of joy, relaxation, and freedom. We continually evolve the automotive cockpit through digital technology while tailoring cabin space to fit individual tastes and demands. Our role is to transform on-the-go lifestyles, creating new mobility experiences designed for total comfort.​

We strive to ensure that everyone on the move can travel safely and comfortably, be it by car, on foot, or by bicycle.
We continually develop safe driving systems, reducing accidents and driver burden. Our role is to help keep mobile societies feeling secure by linking cars and lifestyles.

We pursue comfortable transport that is good for the environment and good for the planet.
We continually improve the efficiency of electrification systems such as onboard EV chargers. We strive to achieve carbon-neutral manufacturing. Our role is to work toward a sustainably mobile society while remaining finely attuned to the environment.